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Make it simple, but significant. Each of these works on its own — but they were designed to work as one funnel, which is where most of the growth actually comes from.
The layer people judge you by before they ever click an ad. We plan it as a body of work with a point of view, not a calendar of posts that need filling.
Paid media run against your actual numbers. We start by auditing what’s already spending before we ask for another rupee of budget.
The ad, the page and the follow-up designed together. A great campaign pointed at a slow, unconvincing page is the most common way we see money disappear.
Creators chosen for fit rather than follower count, briefed properly, and tracked. The Pintola campaign ran on 200+ collaborations and 4,000+ community video entries — that only works when the scripting and the tracking are handled.
Planning and buying across digital, YouTube, OTT and programmatic — with budget allocated to where the audience actually is rather than where the rate card is cheapest.
Identity, packaging and the physical world. Repositioning Pintola meant redrawing the pack; MAAC meant outdoor and in-centre collateral across the country. Offline is not an afterthought here.
The unglamorous work that decides whether any of the above converts. SKU-level listing quality and a CMS someone is actually maintaining.
How an engagement runs
We look at what’s already running — spend, creative, pages, follow-up — before proposing anything.
We tell you what to fix first. Sometimes that’s not the thing you came to us for.
Strategy, design and technology handled in-house, so the concept that gets approved is the one that ships.
Against your number, not vanity metrics — and we adjust the sequence when the data says to.
Not sure which you need?
We’ll tell you which of these seven move your number, and which you can skip entirely.
Tell us what you’re running now. We’ll come back with what we’d change — whether or not you hire us.
